About
Why Gotham
Our Story
Our Process
Our Team
Services
Bookwriting
Creative Writing
Editorial Services
Speechwriting
Thought Leadership
Credentials
Our Network
Our Credits
Our Work
Client Testimonials
Press
For Writers
Write for Gotham
How We Work
Writer Testimonials
Join Our Network
Blog
Contact
Menu
About
Why Gotham
Our Story
Our Process
Our Team
Services
Bookwriting
Creative Writing
Editorial Services
Speechwriting
Thought Leadership
Credentials
Our Network
Our Credits
Our Work
Client Testimonials
Press
For Writers
Write for Gotham
How We Work
Writer Testimonials
Join Our Network
Blog
Contact
Search
Close
Category: Analysis
Analysis
,
Literary Events
Notes from the First Creator Expo
Dan Gerstein reflects on the first-ever Creator Expo.
Analysis
,
Pros on Prose
Are There Just Seven Plotlines?
Jeff Swystun analyzes the seven major plotlines in storytelling and shares how they can be applied to businesses.
Analysis
,
Creative Writing
Yogababble: The Narrative Disguising of Brands
Jeff Swystun breaks down the latest craze in corporate speak from certain brands: yogababble.
Analysis
,
Speechwriting
Speaking While Female Takes Cue from a Legacy of Women Orators
Friend of Gotham Dana Rubin previews her new anthology of speeches by women throughout history.
Analysis
,
Speechwriting
Et tu, Harvard Business Review?
Gotham friend David Murray refutes the notion that scripted speeches are dead.
Analysis
Debating the Bad Art Friend
The Gotham team takes on the NYT Magazine story that set the Twitterverse aflame.
Analysis
,
Publishing News
Small Publishers Change the Playing Field
More and more new publishing models are emerging--which will prove best for authors?
Stay Connected
Subscribe to our monthly newsletter, Words to the Wise, for industry trends and publishing advice.
Subscribe