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Creative Writing
Editorial Services
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Thought Leadership
Credentials
Our Network
Our Credits
Our Work
Client Testimonials
Press
For Writers
AI Study
AI Guidelines
For Writers
Courses
Gathering of the Ghosts
Awards
Andy Awards 2027
2025
2024
Eligibility and Rules
Blog
About
Why Gotham
Our Story
Our Process
Our Team
Contact
Resources
How to Hire a Ghostwriter
Ghostwriting FAQ
The Best Ghostwriting Agencies
Business Book ROI Study
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Are There Just Seven Plotlines?
Jeff Swystun analyzes the seven major plotlines in storytelling and shares how they can be applied to businesses
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