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Author: Josh Bernoff

It’s easy to tell people “I have a book idea.” But before you invest your time in writing, you need to make sure that idea is powerful...
This is the year! 2019. Are you going to write a book this year? If all you have is burning desire and willpower, you will fail. You...
Last night, I was talking to an established author who is helping out a couple friends who want to write a book. “They have a great story...
Content marketing is a way to drive traffic to your site, get leads, and generate business, right? Well, sure. But if that’s all it is, it’s just...
“What am I going to write about?” That’s the content marketer’s constant challenge. In fact, the number of sources is endless. You just have to have the...
Being a great editor is hard. You must at once be naive and wise, omniscient and humble, impatient and implacable, sympathetic and uncompromising. You must think like...