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Creative Writing
Editorial Services
Speechwriting
Thought Leadership
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Our Network
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Client Testimonials
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Gotham Ghostmasters
Gathering of the Ghosts
The Andy Awards
Blog
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Sally Collings
Publishing Advice
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Writing Advice
The "So What?" Test: How to Write A Book Proposal That Interests Agents
“So what?” is one of four tests that agents and editors will apply to your book proposal. They want to know—and fast—why this book is unique, and...
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