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Free(lance) Advice


How To Become A Ghostwriter

Posted: November 2, 2017 | By:

I believe in ghosts.

Oh, not in the eerie, see-a-form-pass-through-walls-and-get-your-socks-scared-off sense, or in those apparitions who leave green, gelatinous goo all over your person after they rush through you in the hallway.

No, I believe in a different sort of ghost, mainly because I am one. I am a ghost who writes material for someone else, while remaining completely invisible. Living inside my phantom presence for nearly 15 years has taught me a few things. If you happen to believe in the same ghosts that I do, and are, perhaps, considering a transformation into one...

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Free(lance) Advice


The Sin of Omission and Lack of Specificity in Writing Credits

Posted: October 18, 2017 | By:

A talented younger friend attempting to make a transition from campaign communications consultant to building a full-time business as an executive communications consultant called the other day seeking advice. He had been “layered over” on a major CEO speech project by another writer considered to be a “better fit,” he was told. While still on the project, and still on retainer, he is now a subordinate.

My friend’s specific writing...

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Publishing Advice


How Understanding Marketing Can Help You Land A Book Deal

Posted: October 12, 2017 | By:

Probably the biggest mistake an aspiring author can make is assuming that their only job is to write a good book. That's only step one. Then you have to market it. Marketing and publicity have always been integral to a book's success, but, increasingly, publishers are depending on authors to do most of the grunt work. "Well, that's annoying!" you're probably thinking. I agree. It sucks. It would be great if writers could just write and have their work...

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Publishing Advice


Overcome This Fear to Write a Breakthrough Business Book

Posted: October 5, 2017 | By:

Whether you're working on a book, a case study, or a business proposal, fearing the feedback of an editor is a reality that many writers face. While it's true that you're putting yourself in a position of vulnerability by opening up your work for this early feedback, it's important to remember that your editor is a partner. Here are a few points about working with an editor to make the idea a bit easier to swallow.

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Company Update


Job Opening: Managing Director, Speechwriting

Posted: October 4, 2017 | By:

Our agency is launching a search for an executive communications pro to lead and grow our speechwriting practice.

This is an ideal opportunity for an experienced speechwriter with a strong entrepreneurial bent and a solid background in client development/management who is hungry for a new challenge. 

Below is the full job description.

If you are interested in being...

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Free(lance) Advice


Introducing Write About Now: A New Podcast for Wordsmiths

Posted: September 25, 2017 | By:

We want to flag a new podcast that will be of particular interest to our community of word people. This month Jonathan Small, a member of the GG network, launched "Write About Now,” a series to help connect, educate, and entertain anyone working in the writing field. And we mean anyone. "Write About Now" features...

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Company Update


Job Opening: Junior Associate

Posted: June 28, 2017 | By:

We're Hiring!Our agency is actively seeking candidates to fill an immediate junior-level job opening.

This is a great opportunity for an enterprising wordsmith in the early stage of their career to join one of the fastest-growing start-ups in the publishing and content industries. 

Below is the full job description.

If you are interested in being considered for this position, please email a cover letter, your resume, and at least three representative...

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Pros on Prose


Your CEO Needs You

Posted: June 23, 2017 | By:

It’s not a complaint one often hears about CEOs. But when it comes to CEO communication, it’s true: CEOs don’t know what they want.

I know this now.

And it’s useful knowledge to have.

I spent two straight days (and two serious nights) with some of the leading executive communication thinkers, practitioners and researchers at the CEO Communication Summit, convened by the Professional Speechwriters Association last week in Montreal.

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Pros on Prose


Speechwriters Are the Serious Ones

Posted: June 9, 2017 | By:

Some speechwriters might have resented it when I criticized Jon Favreau and Lovett for what I saw as the glib, snarky style the former Obama speechwriters showed on an appearance on The Stephen Colbert Show, back in April.

Does the head of the Professional Speechwriters Association condemn his flock to the back pasture? Once a speechwriter, always a monk—is that it?

My thinking on the...

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Pros on Prose


Introducing The Hot Sheet: A Great New Resource for People Who Care About Publishing

Posted: | By:

Anyone working freelance in today’s publishing industry is in a double bind. (And you can be forgiven if you feel doubly blindsided, too.)

Not only is a first-rate ghost, an editor, a freelance writer of any kind expected to be up to speed on industry issues, changes, developments, and trends, but she or he is also expected to hit deadlines and contribute the kinds of ideas that in-house teams have handed to them by their managements and support teams.

Some...

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